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Why Doug Ford will once again win the Ontario election
Wednesday, May 4th, 2022
If a politician or a political party believes voters cast ballots in favour of policy positions laid out in a party platform, then they badly misunderstand persuasion and what it takes to motivate a voter… elections are communication challenges, and communication is not a rational process of information transmission… Communication is a process of producing an impact on others, not transmitting information on policy goals.
Tags: ideology, participation
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